🧹 Cleaning Services · Residential & Commercial

Every one-time clean should become a recurring client.

Cleaning businesses have a revenue conversion problem hiding in plain sight: most one-time clients never become recurring because nobody followed up at the right moment. A client who loved their first clean will book again if you reach out within two weeks — but almost nobody does it manually. We build the follow-up, reactivation and review system that converts one-time cleans into weekly or bi-weekly contracts on autopilot.

3-touch
Recurring-plan sequence
Runs over 14 days after every one-time clean
90s
Quote request response
Instant reply regardless of when they submit
2h
Review request timer
Fires after every completed clean
7–10 day build, not 90 You own the account and the data Month-to-month after 3 months A2P compliance handled for you
The Problem

Three gaps between one clean and a contract.

Pain Point 01

One-time cleans that never rebook

They loved the clean. Left a mental note to book again. Three months later they search for a cleaner and hire whoever pops up first — because you never reached back out.

→ Automated follow-up at day 7 and day 14 converts them to recurring
Pain Point 02

Inconsistent schedule with gaps every week

Some days are fully booked. Others have three-hour gaps you can't fill. No proactive system for reaching dormant clients or filling cancellations on short notice.

→ Reactivation campaigns fill gaps from your existing client list
Pain Point 03

Competitors beating you with more reviews

You do better work but the company down the street has 120 reviews and you have 18. New clients searching in your area call them first because the social proof gap is too big.

→ Auto review request after every clean closes the gap fast
Before & After

What changes in the first 30 days.

✗ Without Adidat
✓ With Adidat
Six reviews after three years

You've cleaned hundreds of homes. Clients are happy. But nobody ever asks for a review, so almost nobody leaves one. Your competitor has 130 reviews and a 4.9.

Review request after every clean

Two hours after job completion an automated text goes out with a one-tap review link. Every clean, every time — which is the only way review volume compounds.

New quote request goes quiet

Someone fills out your contact form on a Thursday. You're cleaning all day, check messages Friday. They already booked another service Saturday morning.

Instant automated response

Form submission triggers an immediate text reply: estimate range, availability question, booking link. Response in 90 seconds regardless of when they submit.

One-time clients disappear

Client uses you for a move-out clean. Never hears from you again. Six months later they need recurring service and hire someone else because they forgot your name.

30-60-90 day reactivation

Automated check-in at 30, 60 and 90 days post-job. "How's the new place? Ready for your first recurring clean?" Converts one-timers into monthly clients.

What You’re Getting

Not another app to check. A system that turns cleans into contracts.

In cleaning, the good years come from what percentage of one-time jobs become recurring. This is one connected system that answers every inquiry, converts the clean into a contract, and pulls quiet clients back — off a single record you own. Here’s the whole thing, and what each part is worth.

Always on

Mid-clean, after hours, on a Sunday — it answers the inquiry and books while you and your crews are on jobs.

Nothing slips

Every client and job date lives on one shared record — so the two-week window to convert a clean never quietly closes.

Runs without you

The conversion follow-ups, reactivations and review asks all fire on their own — no one on the crew has to remember.

Tap any stage below to jump into how that part works
↓  every stage above reads and writes to the same record  ↓
The foundation under all five

Your CRM — one shared record

Not a sixth tool bolted on. It’s the one place every inquiry, job and review lands, so the automation knows exactly when a one-time client is ripe to convert. Registered to your business and exportable any time — you own it.

ContactsChat · DMsPipelineCalendarJob historyReviews

↻  And it compounds — every contract and review makes the next month’s schedule steadier.

Every plan starts with the full foundation. The always-on AI voice and chat layer scales up by plan — the free audit tells you which parts actually move the needle for you first.

Not sure which parts you need? The free audit maps it →
AIAI Chat & DM Agent

Every inquiry answered, day or night.

Answers website chat, Facebook and Instagram messages 24/7 — pricing, availability, service-area — and books a clean without your front desk touching it.

  • Website chat + FB Messenger + IG DMs in one inbox
  • Handles pricing, availability & service-area questions
  • Books a clean straight into your calendar
  • Every conversation creates or updates one contact
See how it worksHide how it works
The path an inquiry takes
Chat · Messenger · DM
AI answers 24/7
then, depending on the message:
Ready → books the cleanNeeds a human → routed to youEither way → one contact record
In practice

Someone messages “how much for a move-out clean?” on a Thursday night. The AI answers, checks your area, and books it — instead of them booking a competitor before you see it Friday.

CoreRecurring Contract Conversion

One-time cleans become contracts.

After every one-time clean, a three-touch sequence over 14 days checks in, offers a recurring plan, and makes a final prompt — timed to the window when clients actually commit.

  • Fires when a one-time job is marked complete
  • Three touches over 14 days with your plan pricing
  • Residential & commercial configured separately
  • Runs on every job without exception
See how it worksHide how it works
The path after a one-time clean
Clean complete
Day 2 · check-in
Day 7 · plan offer
Day 14 · final prompt
and then:
Yes → recurring plan startsNot yet → stays nurtured
In practice

A client loved their first clean and meant to “book again sometime.” Day 7 offers a bi-weekly plan while it’s fresh — so they’re on the schedule instead of a memory.

CoreDormant Client Reactivation

Quiet clients get booked again.

Clients who haven’t booked in 30 to 90 days get a personalized check-in — a reminder, a seasonal offer — sent only to contacts with valid consent.

  • Automated check-in at 30, 60 and 90 days
  • Personalized — reminder, seasonal offer, or simple hello
  • Sent only to contacts with valid consent
  • One-tap opt-out on every message
See how it worksHide how it works
How reactivation runs
No booking in 30–90 days
Personalized check-in
Books again
In practice

A client used you once for a move-out, then went quiet. At day 60 a friendly “ready for a refresh?” lands — and they rebook, from a list you already had, at zero ad spend.

CoreReputation Management

Your reviews build themselves.

Review request two hours after every clean. In local search the business with the deepest, freshest reviews gets the click — so the ask has to happen every time.

  • Auto review request 2 hrs after every clean
  • Smart routing — happy public, unhappy private
  • AI-drafted responses to every review
  • Instant alert on anything negative
  • Google Business Profile managed for you
  • Review volume & recency tracked over time
See how it worksHide how it works
The path after a clean
Clean complete
2-hr timer → review ask
based on how they rate you:
4–5★ → routed to GoogleLow → private feedback + alerts youAI drafts an on-brand reply to each
In practice

You do great work but rarely get asked reviews. Now every clean asks automatically — so your profile keeps growing and closes the gap on the competitor who out-reviews you.

The Business Case

The two-week window nobody works.

A client is most likely to commit to recurring service in the two weeks right after a clean they were happy with. Nobody misses that window on purpose — they miss it because manual follow-up on every completed job is exactly what gets dropped when you're running crews.

What most businesses pay for separately
CRM / client database$99 – $299
Scheduling software$40 – $150
Review request tool$99 – $199
Email marketing$50 – $150
SMS platform$40 – $120
Website chat widget$30 – $99
Someone to build and run it (10–15 hrs/mo)$450 – $1,100
Typical monthly total$808 – $2,117
Typical market pricing, not a quote. Add up your own subscriptions — that’s the number that matters.
What you pay us
$597/mo
Starter plan — every system above, in one place, sharing one contact record.
  • Built and configured for your business, not a template
  • Messaging compliance registered and maintained
  • AI agents trained on your services and tuned monthly
  • Someone watching whether it still works
Your systems run on an enterprise-grade platform tens of thousands of agencies and small businesses operate on. We build it, configure it and run it for you, and the account is registered to your business.

Your account, your name

The account is registered to your business, not ours. If you ever leave, it stays with you.

Your data, exportable

Every contact, conversation, call recording and pipeline record exports any time. No hostage data, no exit fee.

One login, on your phone

Calls, texts, DMs, pipeline, calendar and reviews in a single mobile app. Most owners run the whole thing from a truck or a treatment room.

No per-seat pricing

Add your office manager, your staff, your partner. Seats don't change your bill, so the system never punishes you for growing.

Plans

Where most of these businesses start.

Every plan includes the one below it. Cleaning is conversion-led rather than call-volume-led, so most operators start at Foundation and step up when they want the chat agent handling inquiries.

1
Foundation · $597
Catch what you already have
Every call answered or texted back. Every lead in one pipeline. Every finished job asking for a review.
Why first: it is the cheapest thing to build and it moves revenue fastest. You already paid for these leads.
2
Coverage · $1,197
Run it without you
AI answers the phone at 9pm. AI answers the DM on Sunday. Reviews get responded to without you opening an app.
Why second: automation multiplies whatever it is pointed at. Point it at a broken pipeline and you scale the mess.
3
Advantage · $2,497
Keep it sharp
Re-audited every quarter. Front of the build queue. Standing strategy calls and multi-location support.
Why last: cadence only earns its price once volume is high enough that a missed week costs more than the tier.

We will tell you where you belong, and it is often not the top. If Foundation closes your biggest gap, that is what the assessment will say — and we would rather earn the rest later than sell you a tier you cannot use yet.

★ Most cleaning businesses start here
Foundation
$597/mo
+ $950 one-time setup
  • Missed-call text-back + review requests
  • CRM setup + custom pipeline stages
  • 2 follow-up automation sequences
  • Monthly performance snapshot
  • AI Voice Receptionist (250 min/mo)
Start with Foundation →
Coverage
$1,197/mo
+ $1,400 one-time setup
  • Everything in Foundation
  • Full 5-stage pipeline + 5 workflows
  • Google Business + reputation management
  • AI Voice Receptionist (500 min/mo)
  • AI Chat Agent + monthly strategy call
Start with Coverage →
Advantage
$2,497/mo
+ $2,500 one-time setup
  • Everything in Coverage
  • Quarterly re-audit of your front office
  • Priority build queue — you go first
  • Bi-weekly strategy calls
  • Multi-location and multi-pipeline support
  • AI Voice Receptionist (1,000 min/mo)
Start with Advantage →
Foundation$597/mo · $950 setup ★ Most pickedCoverage$1,197/mo · $1,400 setup Advantage$2,497/mo · $2,500 setup
Catching leads
Missed-call text-back✓✓✓
CRM pipeline stagesCustomFull 5-stageMulti-pipeline
Follow-up sequences25 workflowsUnlimited
Automated review requests✓✓✓
Running without you
AI Voice Receptionist250 min500 min1,000 min
AI Chat Agent — web & DMs—✓✓
AI review responses—✓✓
Google Business management—✓✓
Access & oversight
ReportingMonthly snapshotMonthly + callBi-weekly calls
Front-office re-audit——Quarterly
Build queue priority——✓
Multi-location support——✓

3-month minimum, month-to-month after · Full plan comparison and add-ons on the pricing page

Cleaning Services FAQ

Questions we get every time.

How does the recurring conversion sequence work?

It fires when a one-time job is marked complete. Three touches over 14 days: a check-in on how the clean went, a recurring plan offer with your pricing, and a final prompt. Because it triggers off job status rather than a person, it runs on every job without exception.

Can it handle both residential and commercial?

Yes, and they're configured separately. Commercial has a longer sales cycle and usually involves a walkthrough and a proposal, so the pipeline stages and follow-up cadence are set up differently from a residential move-out clean.

What about filling last-minute cancellations?

A cancellation triggers an offer to clients who've indicated flexibility — a same-week slot at short notice. It won't fill every gap, but it converts some of what would otherwise be unbilled crew time.

What platform does this run on?

Your systems run on an enterprise-grade platform tens of thousands of agencies and small businesses operate on. We build it, configure it and run it for you, and the account is registered to your business. We handle the build, the integrations, the compliance registration and the ongoing optimization — the parts that decide whether any of it actually works.

Could I just buy the software and do this myself?

You could. If you have someone in-house with 30 to 40 hours to build it and a few hours a month to maintain it, that may be the right call — say so on the audit and we'll point you at the right plan instead of selling you a build. What we find is that the software is the cheap part. What breaks is messaging compliance registration, workflow logic firing in the right order, an AI agent trained on how you actually qualify a lead, and somebody noticing when a sequence stops running. That's what you're paying us for.

How long before the system is live?

Most builds are live in 7 to 10 business days. Builds that include custom landing pages or multi-location setup can take up to 14 days. Messaging compliance registration starts on day one because carrier approval can take several days on its own.

Do you handle messaging compliance?

Yes. A2P 10DLC brand and campaign registration is included in every plan and handled during setup. Without it your texts get filtered or blocked by the carriers — the single most common reason a do-it-yourself missed-call text-back system quietly stops working without anyone noticing.

What if I want to leave?

Three-month minimum, then month-to-month. The account is registered to your business, so if you go you keep the contacts, the automations, the call recordings and the phone number. We'd rather earn the next month than trap you in the current one.

Convert the clean
you already did.

A free 30-minute audit. We look at your one-time-to-recurring conversion rate, your dormant list and your review gap, then map what to fix first.